Speaking at the launch Mr Shenu Agarwal, Head of Marketing, Escorts Agri Machinery said, “Today, tractor usage is changing rapidly. On one side, shortage of labour has spurred farm mechanization, and on the other, tractors are increasingly being used for heavy-duty, non-farming applications. Farmers are therefore becoming more entrepreneurial with a commerce oriented mindset. They need more power to be able to do more work with their tractors, and higher mileage to be able to save costs. Both the new Farmtrac and the Powertrac series of tractors have achieved this technology feat of combining maximum power with the best-in-class fuel mileage.”
Added Mr. Sameer Tandon, Head of Sales, Service & Spare Parts, Escorts Agri Machinery, “Nepal is a high potential market for us. With the new products being launched today, we aim to revolutionalise the tractor market in the country. Going ahead, we will bring more products to the country that suit the local emerging needs, and will further strengthen our sales and service network to make sure that the benefits of these products are effectively delivered to our customer base.”
For the Editor:
The ESCORTS GROUP, with its headquarters in India, is among the leading engineering conglomerates operating in high growth sectors of Agri Machinery, Material Handling & Construction Equipment, Railway Equipment and Auto Components. The Group has earned the trust of over 5 Million customers by way of product and process innovations over six decades of its existence. Escorts endeavors to transform lives by leading the revolution in agriculture mechanization, modernization of automotive & railway technology and transformation of construction.
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